Wype

AktivHealthTechLondon, GBGegr. 2020Website

London-based consumer goods startup focused on intimate "bottom care." Core product is a pH-neutral, dermatologically tested gel applied to toilet paper to create a biodegradable cleansing solution—an alternative to wet wipes. Sold in a reusable applicator with infinitely-recyclable aluminium refills; formula is vegan and COSMOS-organic certified. Founded by Giorgia Granata and Eli Khrapko, Wype has grown via D2C and retail listings (Boots, Holland & Barrett, Amazon) and completed a seed round to expand brand and retail support.